Tuesday, May 16, 2017

LILIA GLOBAL RESEARCH 3



RESEARCH ARTICLE BY LILIA


Theory: Research in its essence, is the search for Knowledge. It requires at its core a logic application to language. As Knowledge is an acquired characteristic rather than innate, it is sought after rather than imposed...Behavioral Science treats the research concept as a motivational proactive effort to acquire knowledge for decision making, problem solving or improving existing knowledge. So, what then are the Keys to the Researcher Success?

Analysis: DNA Cells are the framework of our intelligence strata it predetermines our intellect path and can be helped by our environment, a behavioral science philosophy...
There are several modes of operation in the research field ranging from scientific, educational to commercial. If research is the road to knowledge, it certainly is the medium onto many interpretations of the truth on a variance... Investigation compounded with theoretical evaluation in a Market research setting presets the need to conduct analysis review of market behavior and data collection.
Today Marketing research plays a major role in market Communication ...
Strategic Marketing requires quantitative and qualitative research designs to implement its decision-making in the market place based on real needs rather than fictive ones of its customers. Numerical data are then compounded based on statistical methods to ascertain the demographics correlation between market variance and social human behavior.The qualitative aspect of its systematic empirical investigation creates a framework of data collection and data analysis for the marketing purpose of its strategic path...  

Discourse: Antiquity witnessed the scientific research application used by many scientists at first, since science, a mathematical language is a must in research! As early as 2700BC ancient research imprints are remarkable such as Imhotep in Egypt with a treatise on ‘Trauma’, followed in 400BC by Mozi in China on ‘Self Reflection and Ethics’, Democritus in ancient Greece on ‘Inductive Reasoning and Atomic Theory of the Universe’, Plato on ‘Abstract Concepts’, Aristotle on ‘Scientific Knowledge’, Epicurus on ‘Scientific Methods’ and in 300BC Euclid, a mathematician on ‘Elements of Euclid’...
These few examples illustrate the powerful tool of research in these Ancient times of Egyptian, Roman, Chinese and Greek Civilizations and definitely pertain to the evolution of our ancestors’ DNA that have become us today!...
As Mathematicians and Scientists led the way to Philosophers and Sociologists in a flourishing research field, the Research Science practice developed and its growth resulted in the booming Artificial Business intelligence in the New Millennium...
Hence, as Arthur Nielsen developed his market research practice application to market needs in the 1920’s, Marketing Research took a step further to commercialize its results in marketing implementation application to its business through explosive market research and development in the Cyber Millennium!...

Conclusion: It seems that Research entails quite an extensive array of Methods and Perspectives. Its Methodology can vary from empirical to exploratory, literature review to scientific reasoning! 
It resets the researcher from a question to an answer on a path of Theory through analysis and discourse to reach many resolutions to Conclusion...
Thus, from antiquity to-date this scientific research application is a necessary process to our inborn intelligence and can open a world of interpretations and progress at the window of Knowledge...
Certainly, then, these are the keys to the Researcher Success on the Knowledge Journey...  
This article is written by
Lilia De Bechara
Independent Agent in
Marketing - Public Relations - Market Research - Business Development

This article solely represents Lilia’s opinions based on her marketing experience since 1995

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